Brand & Packaging Consulting
We shape products into clear, compelling brand experiences.
From positioning and identity to packaging structure and presentation, every decision is strategic.
The result is a product that communicates its value before it is opened.
Rush it!
From THC gummies to vitamins, the product can change. The packaging should still make it impossible to ignore.
Rush It! is a speculative packaging concept created to demonstrate how Calotype Lab can develop complete packaging systems for products ranging from THC gummies and supplements to vitamins and functional candy.
Have a product in mind? We can develop the packaging around it, from concept and structure to visual identity, technical views, and production-ready presentation and drawings.
This is not a candy brand. It’s a packaging design concept.it
Calotype Lab develops complete packaging systems tailored to your product, market, and audience.
Packaging Anatomy.
🧃 🍟🎒
Packaging Anatomy. 🧃 🍟🎒
The CMYK and chiaroscuro print chart adds a layer of technical control to production, helping ensure that color, tone, contrast, and alignment are reproduced accurately and consistently from the original design to the final printed package.
We make the packaging process visible at every stage. In addition to technical drawings for manufacturers, we create clear visualizations that help our clients understand the structure, materials, and functionality of the design without having to decode complex production documents.
